Possibly Problematic™
No need to agonise over the ingredients panel anymore — we’ve done it for you. Consider us as your skin’s super strict security guard, checking that only the best ingredients are on the guestlist with no potential irritants sneaking in to gatecrash your glow.
Fragrance? Fluff? Fillers? Fake stuff? Not here.
- FRAGRANCE
- PARFUM
- DYES
- DRYING ALCOHOLS
- ESSENTIAL OILS
- SILICONES
- PARABENS
- SULPHATES
- Phenoxyethanol
- Sodium Benzoate
- Ethylhexylglycerin
The gatecrashers
These are the Possibly Problematic™ ingredients that we will never include in our products. Be empowered to improve your skin by getting familiar with these INCI names found on ingredients panels.
FRAGRANCE
No skin benefits, and one of the most irritating things you can put on sensitive skin.
ON A LABEL IT LOOKS LIKE- FRAGRANCE
- PARFUM
- AROMA
- LIMONENE
- LINALOOL
- CITRONELLOL
- GERANIOL
- EUGENOL
- CITRAL
'Fragrance free' isn't a regulated claim, and these ingredients are often included in products that are labelled 'suitable for sensitive skin'.
DYES
No skin benefits, it's sole purpose is to make a product have colour.
ON A LABEL IT LOOKS LIKE- CI + FIVE DIGITS
- CI 19140
- CI 42090
- FD&C
- D&C
- LAKE
Two letters and a number is a colour.
DRYING ALCOHOLS
Used to keep a formula stable, and they strip and aggravate while they do it.
ON A LABEL IT LOOKS LIKE- ALCOHOL DENAT.
- ETHANOL
- ETHYL ALCOHOL
- METHANOL
- ISOPROPYL ALCOHOL
- SD ALCOHOL
- BENZYL ALCOHOL
Not every alcohol dries. Cetyl, stearyl and cetearyl alcohol are fatty alcohols that are gentle and non-drying.
ESSENTIAL OILS
A common trigger for contact dermatitis, dryness and redness. Natural does not mean safe for sensitive skin..
ON A LABEL IT LOOKS LIKE- LAVANDULA ANGUSTIFOLIA
- MENTHA PIPERITA
- CITRUS LIMON
- MELALEUCA ALTERNIFOLIA
- EUCALYPTUS GLOBULUS
A plant name in Latin followed by the word oil. Not to be confused with seed oil, which is good for your skin.
SILICONES
They trap oil and debris and tend to be pore cloggers.
ON A LABEL IT LOOKS LIKE- ANYTHING -CONE
- DIMETHICONE
- CYCLOMETHICONE
- ANYTHING -SILOXANE
- CYCLOPENTASILOXANE
- ANYTHING -SILANOL
Lookout for ingredients ending in cone.
PARABENS
A common way to keep a formula stable, and a known irritant for sensitive skin.
ON A LABEL IT LOOKS LIKE- ANYTHING -PARABEN
- METHYLPARABEN
- ETHYLPARABEN
- PROPYLPARABEN
- BUTYLPARABEN
Lookout for ingredients ending in paraben.
SULPHATES
Used to make a foam texture, can cause Irritation, allergic reaction and clogged pores.
ON A LABEL IT LOOKS LIKE- ANYTHING -SULFATE
- SLS
- SODIUM LAURYL SULFATE
- SLES
- SODIUM LAURETH SULFATE
Not to be confused with many other good ingredients that start with sodium.
HARSH PRESERVATIVES
Not all preservatives are created equal, and these ones can be very irritating on sensitive skin
ON A LABEL IT LOOKS LIKE- Phenoxyethanol
- Sodium Benzoate
- Ethylhexylglycerin
We use a unique water based preservation system in our products, that maintains a long shelf life whilst being gentle on the skin.
"This product has done wonders for my sensitive skin. I had peri oral dermatitis and also very dry skin. After a facial with Natalie from Kinder Life, she recommend this product. It has made a huge difference and my dermatitis has gone away. Thanks for such a great product."
FIONA, VERIFIED REVIEWNext: the guestlist
INGREDIENTS GLOSSARY